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Your Twin Cities Black Friday + Small Business Saturday Guide: 17 Local Gems I LOVE for Inspired Living

Updated: Nov 26

Just like that, Black Friday x Small Business Saturday are right around the corner...

Shayla holding a rare Monstera
Yes, plants are still on my Christmas list!

I must say, this season is one of my favorite times of the year for a plethora of reasons. There’s something so special about celebrating the creativity, heart, and hustle of local entrepreneurs—and this year, I’m leaning all the way in. I'm a talker, so feel free to skip to the front of the line right here.


At The Plant Penthouse, I’m all about intentional living and creating beauty in every space for every story. As you take a leisurely stroll through these businesses, trust that these are the places I turn to when I want to elevate my routines, discover unique finds, or simply soak in inspiration. These are all personal connections of mine, and supporting these local gems aligns perfectly with my ethos at The Plant Penthouse, as each one reflects a story, a connection, and a deeper sense of care.


After the 6-month sprint that was my campaign for Minneapolis School Board, rest, care and the warm embrace of community remain my north star. From cozy plant shops to curated galleries, luxurious skincare, and nourishing treats (...for the body and soul), these small businesses I am sharing not only offer exceptional experiences, but are brought to life by special people whose passion and purpose make them truly one of a kind.


So, ahead of Small Business Saturday, I wanted to curate a list of Twin Cities businesses that embody creativity, self-care, and inspiration. These are the spaces and faces that bring joy and meaning to my life, and I hope they’ll do the same for you. Whether you’re looking for thoughtful gifts, a little self-care, or just a reason to explore, this guide is especially for you.


Let’s make this Small Business Saturday (...and the entire holiday season) one to remember by supporting the gems that make the Twin Cities shine bright. And with that, allow me to introduce you to a few of my favorite faces, stories, and offerings that will make your holiday heart sing.


*Flips sign to 'open'* In no particular order, these doors are open for business!


Might I direct you to a specific aisle?

Right this way...


 

THE BUSINESSES I LOVE

A SELF CARE Sanctuary


1. The Skin Standard

Shayla at Skin Standard getting a facial treatment
Beyond treatments, appointments here are a blend of therapy sessions meeting science lessons, & I am always all smiles.

My journey with Jessica (one of the founders of The Skin Standard) has been nothing short of transformative. Beyond treatments, appointments here are a blend of therapy and science lessons, emphasizing holistic care. In short: I swear by their approach to skin health. I first met Jess in late pandemic / early post-pandemic(?!) times when my cystic acne flare-ups were at peak intensity, and my self-esteem (and all-around vulnerability) reached lows that were hard to describe. I firmly believe that loving the skin you're in is such an important part of 'feeling at home', and Jess has never once made me feel self-conscious, even in moments when I certainly did. Thinking about how lovely and pivotal she has been in my skin journey makes me teary-eye (and I AM a crier). GO SEE JESSICA. I love her.

The Skin Standards science-backed treatments, like the Perfect Derma Peel®—a medium-depth peel blending various acids and glutathione (which safely removes outer skin layers for a brighter complexion)—have consistently left my skin G-L-O-W-I-N-G. Recently, I experienced their new Glacial Rx Gloss treatment, which is going to be a staple in my skincare maintenance routine. Because skincare is an investment, I appreciate that Skin Standard is never a product-pushin mill, which I find so freeing. I'm able to take in the information and make my own conclusions (and trust theirs in return). Ok, enough gushing, they have a special Small Business Saturday special I want to tell you about!


This Black Friday weekend, take advantage of their gift card sale and a special Small Business Saturday offer! Book an appointment on Small Business Saturday for redemption within the remainder of 2024, and receive a free Dermaplane add-on with an Enzyme, BioRePeel, or custom facial. Treat yourself to an appointment today! Your skin—and spirit—will thank you.



2. W Minneapolis – The Foshay

W Hotel Minneapolis display window
Curating the display window for the W is something I will never forget!

I love a local, historic landmark. Having served as the Artist in Residence for the W, I've spent many mornings (and evenings) at W Minneapolis – The Foshay. Firsthand, I can tell you the staff's dedication ensures a 5-star experience, and the location is wonderful to bop around downtown! I've enjoyed visiting Prohibition, their rooftop bar, for a mocktail (and I hear the cocktails and other beyvs are equally delightful, too)! Tis the season to treat yourself!


 

Plant ParentinG Havens


3. Tonkadale Greenhouse


Tonkadale Greenhouse was the first plant shop to collaborate with The Plant Penthouse back when we were just sprouting in 2020. It was also the first 'on-site' location I filmed with for The Jason Show! It feels fitting to commemorate with photos from one of my earliest trips to Tonkadale (recognize the times by the additional headgear?!):

Shayla with a cart of plants at Tonkadale Greenhouse
The early days. Sentimental.
Shayla filming the Jason Show at Tonkadale
So many 'firsts' at Tonkadale. Jason and I had an absolute BLAST filming this segment!

Tonkadale's owner, Jessie, has created a phenomenal shopping experience and given me so much appreciation for the dedication required to grow, nurture, and educate, in community. Jessie opened her arms and Greenhouse doors to me at a time when The Plant Penthouse wasn't a name too many recognized—and made me feel so valued. That matters to me.

Shayla with the owner of Tonkadale, Jessie
Tonkadale owner, Jessie and I!

Before I get sappy (I really do love everyone on this list), spending time in the Greenhouse is both restorative and inspiring for new and old plant parents alike, making it a must-visit for plant enthusiasts! I come for the plants and stay for the inspiration (have you seen their array of vintage and antiques?!). Tonkadale really does have it all.



4. Northland Botanical

Rare Monsteras lined up at Northland Botanical
I briefly went to heaven on this day.

Ben, the owner of Northland Botanical, is my visionary of a friend and someone I admire deeply for his expertise and passion for rare and exotic plants—living works of art! Talking shop with him is always inspiring—his wealth of knowledge and perspective is honestly unmatched. If you've happened to chance upon the magnetic experience that is the annual Master Gardener Houseplant Sale, Northland has been the incredible donor of our rare plant selections you've shopped!

Plant Parents shopping rare plants
Northland Botanical drew eyes for the Hennepin County Master Gardener Houseplant Sale - our annual fundraiser.

If you missed the sale this October (or arrived after they sold out!), you have a chance to shop straight from the source! This Black Friday weekend is a rare opportunity to shop in-person, pop-up style, at Northland Botanical’s trendy studio. Check their socials for timing and offerings, but trust me, plant enthusiasts: this is not to be missed! Not local? Visit their website!



5. Mother Co. Plants

a bird of paradise plant at Mother Co Plants in NE Minneapolis
Feast your eyes on the very first Bird of Paradise I brought home in Minnesota.

The vibes at Mother Co. Plants are something that just have to be experienced. The aesthetic is warm, inviting, and simply an oasis—a perfect haven for plant lovers. When I moved back home after a stint in Seattle, I was drawn to Mother Co. for their cool kid vibes, array of statement-making plants, and it reminded me of my favorite shop in Seattle: the infamous, but sadly now closed Plant Shop Seattle—where I purchased my very first plant—a Bird of Paradise. With that nostalgia in mind, it was only fitting I continue the tradition of breaking in the plant parent budget with, you guessed it, a Bird of Paradise. Aesthetics aside, what makes this place truly special are the owners (now, Mickey and Ben!), whose warmth and passion infuse the shop with something oh-so magical. Many a day this plant shop has served as a peaceful, mind-resetting sanctuary. To that statement, my bank account would 100% disagree, but that is high praise to what Mother has curated! From a perfected selection of houseplants of all sizes, to timeless pottery, you're sure to leave with something. Visit their website or shop in-store for the real wonder!


 

Gifting Gurus


6. Kickernick Art Gallery

Speaking of works of art! For an experiential shopping moment featuring all local artists, you'll want to give Kickernick Gallery a visit to deck the halls (and your walls) with art that speaks to your soul. The gallery Curator, Christy Frank, has an eye for beauty and storytelling. I have been blessed to know Christy for a few years, as she was my former Plant Penthouse studio neighbor. Christy has always inspired me with her impeccable taste and dedication to local artistry. For a truly unique gift (or a treat for yourself!), Kickernick is the place to go. On Black Friday and Small Business Saturday, they will be providing festive sips and snacks throughout the day, as well as a gift bag for the first 20 visitors!




7. Spoonful of Faith by Jena HoLliday

Shayla and Jena smiling in front of a book display at her book signing for Sacred Creativity
Jena's Book Sacred Creativity is a MUST!

I’ve known Jena since our childhood Sunday School days, and watching her artistry grow has been such a joy. Her work—vibrant, soulful, and inspiring—brings light into every space (...including my creative studio—see below!). Jena has several exciting projects happening right now, making it the perfect time to support her brand. From empowering stationery to art prints and apparel that radiate positivity, her creations are ideal for thoughtful gifting. Shop her website!

A tropical wall mural in a Minneapolis, MN creative studio
Jena's experiential murals are truly a 1 of 1.

8. The Foundry Home Goods


The Foundry is one of those rare shops where every item feels purposeful and beautiful. I have immense admiration for the love and intention Anna has put into this business over the years (with big moves to boot!). This is where I find timeless pieces, with personality, that elevate my home—perfect for thoughtful gifting or your own home refresh! Their beeswax candles are not one to miss. Also not one to miss? Ruby (the sweetest shop dog in town):

a dog sitting behind a wicker basket with blankets
I mean, look at Miss Ruby. (Photo from The Foundry Home Goods)

9. J. Atelier


J. Atelier is where I unearthed my obsession with oushak rugs (...that have now found a happy home at The Plant Penthouse). The “J’s” (the founders, whose names all start with J—Julia and Jacqueline and Jennifer) are so warm and fun to chat with—you won’t want to leave! This store is an absolute treasure trove for design lovers.


10. mei

A chic brass incense holder from Umei in Minneapolis
THIS BRASS INCENSE BURNER.

What can I say? Shop Umei is pure magic. The founder (hi, Susan!) has an incredible eye, curating items that feel like they have a story behind them—and the best part? They truly do. From jewelry to paper products and home decor, each piece is something you’ll treasure. Pair a trip to Shop Umei with stops at their neighboring gems, J. Atelier, The Foundry, and Northland Botanical, for a day of inspired shopping!


 

Sips & TREATS


11. The Dripping Root

The Dripping Root is a true gem, offering fresh-pressed juices that are as vibrant and nourishing as the people behind them. Catiesha and her remarkable mom (Mommy Drip!) have become like family to me. I can tell you that this founder's love, joy, creativity and resilience shine through in what she serves. Catiesha’s ongoing innovation is so exciting to witness, and every visit feels like a warm embrace. If you’re looking for a refreshing way to fuel your day, this is the place to be!



12. The Get Down Coffee Co.


Shayla holding MPS campaign sign
If you were to look up the definition of 'Community Hub' in the dictionary, it would tell you, see: The Get Down Coffee.

During my MPS school board campaign, The Get Down Coffee Co. welcomed me with open arms, and their support is something I will treasure until the end of TIME. Beyond their incredible sense of community, their pastries and beverages are a treat every single visit. I switched to tea a few years back, but make an exception for their Brown Sugar Banana Latte. Hear me when I say, I cannot get enough! Whether you’re looking for a great cup of coffee or a space to feel connected, The Get Down delivers on all fronts.


13. Northeast Tea House

Array of tea items, from a tea set to matcha, loose leaf tea, and whisk.
Ceremonial-grade matcha, matcha bowl, and matcha whisk from Northeast Tea House. Featured in MSP Home & Design article “Spill the Tea” (Spring 2024 issue). Photo by Caitlin Abrams.

The Northeast Tea House is a special retreat, and for good reason: it's a no-laptops allowed sanctuary. I had the pleasure of featuring this lovely tea house in my MSP Home & Design article “Spill the Tea” (Spring 2024 issue). Their serene space is perfect for enjoying high-quality matcha, conversation and a curated selection of teas—flavors that certainly elevate my tea routine. For Black Friday on into the weekend Northeast Tea House will be offering 50% OFF of one ounce of loose leaf tea with the purchase of tea-ware. Pencil a visit onto your calendar for a moment to reset!


14. Lucille’s Bottle Shop

Shayla holding a bottle of Blanc de Blancs alcohol-removed wine.
This bottle makes me get out the good glassware.

As a mocktail enthusiast, I can’t say enough good things about Lucille’s Bottle Shop (with new roots in St. Paul!). From my first run-in meeting Alex, the founder, I just loved her spirit and genuine joy for supporting fellow businesses. The icing on the cake was her immense knowledge and thoughtfully curated selection of non-alcoholic beverages—a dream for anyone who loves elevated sipping (no shade to the Shirley Temple). Her passion for quality and community shines through in every aspect of the shop. Their new digs are an absolute must-visit, and do keep your eyes out for pop-ups and partnerships!


Lucille’s was also featured in my Spring Heirloom Modern spread (notice I only write about things I actually love). With their newly launched membership program offering personalized subscription boxes, you can explore a variety of beverages tailored to your taste! Whether you're seeking unique non-alcoholic options or looking to join their membership program, Lucille's Bottle Shop is a must-visit in my book.



15. Honour Café

Shayla in front of a living plant wall at Honour Cafe in Minneapolis
Honour remains very on-brand. We love it here.

I have been a loyal patron since before my Seattle stint (aka the days this was Empire Coffee...anyone remember that?!). I love a neighborhood barista, and the conversations I have here make Honour Café feel like a gift to myself every time I visit—not to mention, I am hooked on their açaí bowls! I recently met Sam, one of the new owners and love her passion for creating community, and the energy they are bringing to this corner of Northeast. The Honour brand is in GREAT hands! Visit their website or stop by for the Pura Vida bowl with dolce de leche.



16. Brim Restaurant


My love for Brim is officially everlasting. While their menu is jam-packed with incredible options, if you’re looking for a recommendation, order the Kimchi Rice + Beef and top it off with the Almond Chocolate Cherry or (...and) Macadamia Nut Chocolate Cranberry cookies. You can thank me later!


Just when I thought things couldn’t be any sweeter, I had the chance to team up with Kate, Brim’s incredible owner, and she proved why this restaurant is truly special. Over the summer, I was looking for ways to build community through my budding Ms. Shayla Reads initiative—a program I've jumpstarted to provide virtual and in-person read-alouds to engage children and caregivers in creative learning, and foster a love for literacy. Without ever meeting me before, Kate stepped in without hesitation and provided nourishing treats for the families participating in our very first Ms. Shayla Reads in the Park event.

a bag filled with treats from Brim restaurant in Minneapolis
Brim defines what it means to be a beacon in the community. They are love and light.

I must tell you: the strawberry cobbler bars were an absolute hit, and the edible flowers? The ultimate attention grabber! Kate’s act of kindness, done with no expectation of recognition, speaks volumes about her character and why I will forever hold Brim close to my heart.

Brim is a true testament to the kind of community we’re building here in Minneapolis. If you haven’t experienced all that Kate and her team have to offer, now is certainly the time.

Shayla reading a children's book in the park
I will forever remember this day, and the significant role Brim played to make it happen. Photo by Diana Yepez of Eleven Eleven Photography.

17. Bebe Zito Ice Cream

Shayla of The Plant Penthouse Smiling for a picture with the Owners of Minneapolis-based Bebe Zito.
Gabby & Ben are love and light and all things lovely--and their ice cream packs that into every scoop.

Did I...save the best for last?! Founders Gabby and Ben are dear, dear friends turned family (if you have seen me cry, you pass go right into eternal relative), and I cannot say enough good things about who they are as humans or the phenomenally joyful brand they've created. They even collaborated to create a namesake Plant Penthouse plant-based flavor (now in the Spring Break archives, but is it due for a comeback?)!

The Plant Penthouse ice cream surrounded by plants.
We created a tropical plant-based beauty pairing hibiscus with passion fruit and vegan chocolate cake mix-ins. Call me partial but it is easily the best ice cream I've ever tasted. For this (& so many other reason), I am a customer for life.

Bebe Zito has recently been honored in a national ice cream competition for their vegan delight, Marvelous Mrs. Hazel flavor—a chocolate hazelnut base packed with chocolate cookie dough chunks. Believe them when they say, "It's so creamy you would never believe it's vegan!" With rotating flavors, their innovative approach to ice cream makes them a must-visit this season—and every season.  I owe my friend Tommy for the initial introduction to this haven, and it has been a googley-eyes kind of love ever since. I am their number one fan.


Visit their website for their current flavors AND make sure to stop by their Uptown or Woodbury location on Black Friday (November 29!) to take advantage of their one day only buy one, get one gift card promotion! They will match the amount of your first Bebe gift card up to $500 to use at a later date. Mark your calendar and thank me later!


 

Well, I do believe we've reached the check out line! This Small Business Saturday (and beyond), let’s support the incredible people and stories behind the shops that make the Twin Cities such a special place to call home. Whether you’re treating yourself or finding the perfect gift, these local gems are sure to inspire. Let me know which ones you’re adding to your list, and tag your favorites in the comments. Happy shopping, friends!


 

The Plant Penthouse is a flora-inspired interiors and lifestyle brand founded by Minnesota native, Shayla Owodunni. Since Shayla's early days as a boisterous kindergartner insistent on wearing neon knee-highs with brightly-printed dresses, curating vibrant juxtapositions (like a tropical oasis in Minneapolis) has become a joy-filled way of life.


Through plant care education, home décor inspiration and tastemaking tidbits, this is our residence to reimagine ‘posh’ penthouse concepts for life’s everyday moments—because here, we believe there is opulence to embrace in each dwelling space; regardless of size, location or circumstance.


Shayla has contributed to The Jason Show, Twin Cities Live, Artful Living, Mpls.St.Paul Magazine and Wit & Delight; with features by HGTV, HomeGoods, Apartment Therapy, Star Tribune, Midwest Home, Mercury Mosaics and The Wall Street Journal.

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